外贸邮件应该怎么写才能够吸引到客户的注意和回复呢?下面是第一范文网小编为你整理的有关外贸邮件的范文,希望对你有用!
有关外贸邮件的范文格式
一、使用统一的信纸(邮件背景),好有公司的商标,主要产品的图片类别等等。外贸管理软件中可以自动设置、修改,再进行使用。
二、格式正确,统一,邮件主题合理,拼写无误。所有发给客户的邮件应该采用统一的格式。外贸管理软件可以帮助设置相应的格式与主题。
(1)邮件主题最好有公司名字等,比如公司名字是EXPORT,行业是PLASTIC,这封邮件的内容是给一款产品报价,那么主题可以写Export Plastic/quotation of item A. 这样有一个好处,可以方便客户以及你自己以后查找给客户的信息,对于来往邮件很多的客户,开始的时候我往往要花很多时间去查找以前的报价以及其它资料,但是现在通过主题就很方便知道邮件大概内容是什么,节省很多时间。
(2)邮件正文两端对齐:对于段落很多的邮件,正文两端对齐会显得很整洁。
(3)第一封邮件最好写上Mr.或者Ms.某某,职位写SALES MANAGER等,不管你是不是经理,写上没关系,你职位高客户会觉得把他当回事,有好处。
(4)落款有公司标识以及详细联系资料
三、版面整洁,在OE里面将撰写邮件的字体,字号(10-12号比较好)都设置好,不要一会大字一会小字;也不要花花绿绿的,特别是不要全篇都是大写字母,会增加阅读的难度,让人反感。除非是对一些需要特别提醒客户注意的地方,可以用大写,加粗,特殊颜色等突出显示。
四、拼写无误,在每封邮件发出之前都应该利用拼写检查工具检查是否全部拼写无误。
五、表述准确,能够准确表达我方的观点,不要使客户产生任何的歧义,尽量避免有歧义的单词或者短语,尽量避免使用俚语等。
六、详细,能够提供给客户非常详细的资料,回答他的问题,并将他没有问到的问题提出来。有时候你提出的问题会让客户觉得你很细心,很可靠而且非常专业。当然,详细并不是说一股脑的将所有东西都托盘而出,应该学会在适当的时候谈适当的事情。
七、有条理,能够让客户清楚地明白邮件内容,谈完一件事再谈另外一件,混在一起会让人头晕。很多时候,用1,2,3,4等标出来你要说的东西会非常有用,客户很清楚就知道你要说或者问什么。
八、方式多样,比如配合作图说明,照片说明等,往往很多事情用语言很难说清楚,但是如果给一张图纸,或者一幅
照片,那就一目了然了。比如你说你如何玉树临风,说再多什么用,来张PP不就明白了?
九、及时,做到当天邮件当天答复,在收到邮件后应该马上整理出自己不能解决的技术问题,及时提供给技术部门或者供应商,要求他们在什么时候给予详细答复。养成一个好习惯,在早上收到邮件后,整理出哪些需要询问技术人员或者供应商的,将问题给他们后,再来回复能够回复的邮件。如果不能当天答复,给客户一个说明,为什么答复不了,并承诺一个明确的时间。
十、适时跟踪,一般客户都是同时询问很多的供应商,所以要适时提醒他你把他放在心里,并让他知道你在等待。比如公司有了什么技术改进或者新的产品开发,可以发送给很多客户,或许机会就在那里。外贸管理软件会隔一阶段以系统通知的方式提醒业务员,某个客户有多久没有跟踪联系了。
十一、学会维护和客户的关系,这个是最难的一点,同时也是最重要的,需要自己体会。坦诚对人,不要欺骗,基本的一点。适当的恭维也很有用。
有关外贸邮件的范文1
交易的第一步
1. 向顾客推销商品
Dear Sir:
May 1, 20xx Inquiries regarding our new product, the Deer Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market - that it is the best mountain bike available. Enclosed is our brochure.
Yours faithfully
2. 提出询价
Dear Sir:
Jun.1, 20xx We received your promotional letter and brochure today. We believe that your would do well here in the U.S.A. Kindly send us further details of your prices and terms of sale. We ask you to make every effort to quote at competitive prices in order to secure our business. We look forward to hearing from you soon..
Truly
3. 迅速提供报价
Dear Sir:
June 4, 20xx Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike. It gives us great pleasure to send along the technical information on the model together with the catalog and price list. After studying the prices and terms of trade, you will understand why we are working to capacity to meet the demand. We look forward to the opportunity of being of service of you.
有关外贸邮件的范文2
交易的契机
4. 如何讨价还价
Dear Sir:
June 8, 20xx We have received your price lists and have studied it carefully. However, the price level in your quotation is too high for this market, If you are prepared to grant us a discount of 10% for a quantity of 200, we would agree to your offer. You should note that some price cut will justify itself by an increase in business. We hope to hear from you soon.
Yours truly
5-1 同意进口商的还价
Dear Sirs:
June 12, 20xx Thank you for your letter of June the 8th. We have accepted your offer on the terms suggested. Enclosed our will find a special price list that we believe will meet your ideas of prices. You should note that the recent advances in raw materials have affected the cost of this product unfavorably. However, for your order we have kept our prices down.
Sincerely
5-2 拒绝进口商的还价
Dear Sirs:
June 12, 20xx Thank you for your letter of June the 8th. We regret that we cannotmeet your terms. We must point out that the falling market here leaves us little or no margin of profit. We must ask you for a keener price in respect to future orders. At present the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain. We hope you will reconsider the offer.
Truly
6. 正式提出订单
Dear Sir:
June 15, 20xx We have discussed your offer of 5% and accept it on the terms quoted. We are prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclosed order is given strictly on this condition. We reserve the right of refusal of delivery and/or cancellation of the order after this date.
Truly
7. 确认订单
Dear Sir: June 20, 20xx Thank you very much for your order of June 15 for 200 Deer Mountain Bikes. We will make every possible effort to speed up delivery. We will advise you of the date of dispatch. We are at your service at all times.
Sincerely
8. 请求开立信用证
Gentlemen:
June 18, 20xx Thank you for your order No. 599. In order to execute it, please open an irrevocable L/C for the amount of US$ 50,000 in our favor. This account shall be available until Sep. 20. Upon arrival of the L/C we will pack and ship the order as requested.
Sincerely
9. 通知已开立信用证
Dear Sir:
June 24, 20xx Thank you for your letter of June 18 enclosing details of your terms. According to your request for opening an irrevocable L/C, we have instructed the Beijing City Commercial Bank to open a credit for US$ 50,000 in your favor, valid until Sep. 20. Please advise us by fax when the order has been executed.
Sincerely
10. 请求信用证延期
Dear Sir:
Sep. 1, 20xx We are sorry to report that in spite of our effort, we are unable to guarantee shipment by the agreed date due to a strike at our factory. We are afraid that your L/C will be expire before shipment. Therefore, please explain our situation to your customers and secure their consent to extend the L/C to Sept.30.
Sincerely
11. 同意更改信用证
Gentlemen:
Sept. 5, 20xx We received your letter today and have informed our customers of your situation. As requested, we have instructed the Beijing City Commercial Bank to extend the L/C up to and including September 30. Please keep us abreast of any new development.
Sincerely
交易的进行
12. 抱怨发货迟延
Dear Sirs:
Sept. 25, 20xx Concerning our order No. 599 for 200 mountain bikes, so far you have shipped only 50 bikes against the shipment. We are notifying you that we reserve our right to claim on you for the shortage, if it is confirmed. We have given our customers a definite assurance that we would supply the goods by the end of September. We hope you will look into this urgent matter.
Yours faithfully
12a. 处理客户的抱怨
Gentlemen:
Sept. 30, 20xx In response to your letter of Sept.25, we regret your complaint very much. Today we received information from Hong Kong that the remaining 150 bikes were on a ship that developed engine trouble and had to put into port for repairs. The trouble was not serious, and the vessel is now on her way. She would arrive at your place tomorrow or the next day.
Truly
14-1 取消订货
Dear Sirs:
Oct. 2, 20xx We are sorry that causes completely beyond your control have made it impossible for you to keep the shipment date of Sept. 30. Since you have failed to uphold your end of the agreement, we find it necessary to cancel our order. Unfortunately, our buyers cannot wait indefinitely for the units. We are sorry that it is necessary to take such a drastic step.
Sincerely
14-2 谅解迟运原因
Gentlemen:
Oct. 2, 20xx We have received of your notice of delay of shipment due to mechanical troubles on the ship. We are pleased that the order is now on its way. Thank you for the notice. We are eagerly awaiting the ship's arrival.
Yours faithfully
有关外贸邮件的范文3
交易的尾声
15. 货物损坏报告
Dear Sirs:
Oct. 4, 20xx Upon arrival of your shipment, the ship's agents noticed that case No. 5 was damaged and notified us. The number of articles in the case is correct according to the invoice, but the following articles are broken: (List of articles) As you will see in our survey report and of the ship's agents', that these units are damaged and quite unsaleable. Please send us replacements for the broken articles; we await your reply in due course.
Sincerely
16-1. 拒绝承担损坏责任
Dear Sirs:
Oct. 8, 20xx Thank you for informing us of the damaged shipment. Since the units were packed with the best of care, we can only assume that the cases were handled roughly. We therefore urge you to lodge your claim with the insurance company.
Sincerely
16-2. 承担赔偿责任
Gentlemen:
Oct. 8, 20xx As soon as we got your letter we got in touch with the packers and asked them to look into the matter. It appears that the fault lies with the packaging materials used. We have since corrected the mistake. We apologize for the oversight, and are sending a new delivery immediately.
Sincerely
17. 催要逾期货款
Dear Sirs:
Nov. 30, 20xx It has come to our attention that your payment is one month overdue. The units ordered were delivered to you on September 26 and were invoiced on September 30. Payment is due on October30. We look forward to seeing your remittance within a week.
Sincerely
18. 付清逾期货款
Dear Sirs:
Oct. 3, 20xx We have looked into the cause of the delay in payment and have found that our accounting department made an oversight in making your remittance. We are sorry for the inconvenience. The sum of US$ 20,000 has been sent to you by Telegraphic Transfer and should reach you sometime tomorrow.
Sincerely